Through cooperation between Vietnamese tourism brands and major platforms around the world, it will help promote and enhance tourism experiences and destinations in Vietnam.

Recently, the world’s leading travel platform Trip.com has announced a strategic cooperation agreement with Vietnamese tourism brand Sun World Holding. Accordingly, Trip.com will distribute entrance tickets to attractions in the Sun World system to domestic and international markets, focusing on potential international tourist markets such as Korea, China, Thailand and Singapore… The two sides will also launch joint communication campaigns to promote famous destinations such as Phu Quoc, Da Nang and Sa Pa…

“Together, we aim to put Vietnam on the global travel map and deliver memorable experiences to users around the world,” said Chase Liu, General Manager of Trip.com Group’s Attractions & Tours.

This cooperation agreement is considered one of the activities contributing to bringing high-quality, personalized travel experiences to users, while supporting travel partners in the process of digital transformation and entering the international market.

In Southeast Asia, Trip.com also signed a partnership with DreamUs International Holdings – a Singaporean company known for its family attractions such as the newly upgraded SuperPark Singapore.

In 2024, Trip.com’s Attractions & Tours segment in the Vietnam market will see its total transaction value triple (over 250%) compared to the previous year, while the Singapore market – which has been growing steadily – will still achieve a growth rate of over 80%.